Web design for tradespeople
Show what your business can do – with reference projects, clearly described services and an enquiry process that also works on a smartphone.
Anyone looking for an electrician, carpenter or roofer usually looks at a few websites before picking up the phone. We build you a website that clearly shows your service area, your services and your work – and turns visitors into the right enquiries.
Full order books are good – but then the business's own website is often left untouched for years. Services are missing, photos are out of date, and on a smartphone the phone number is hard to find.
At the same time, many businesses are looking for skilled workers and apprentices, want the right enquiries rather than as many as possible, and want to be found in their service area – not 200 kilometres away.
The building blocks depend on your trade: an electrician emphasises different services than a landscaper. The structure behind them is similar – and proven.
Separate pages for your most important services – such as electrical installation and solar PV for an electrician, bathroom renovation and heating for a plumber, or roof renovation for a roofer.
Before-and-after photos and short project descriptions show quality better than any advertising claim – ideal for carpenters, painters, roofers and landscapers.
A form that asks for the key details straight away: type of work, location and preferred time frame.
Location, service area and services presented so that search engines can link them to your region.
A dedicated page for job vacancies and apprenticeships – with a contact person and an easy way to apply.
Many customers open your website on the go. That is why we design for the smartphone first.
A good website for tradespeople works in the background: it answers questions customers would otherwise ask on the phone, shows your work and pre-sorts enquiries.
You decide which jobs you want to win through the website – we align content and form accordingly.
1. Initial consultation: free and without obligation – by phone, video, email or WhatsApp. We clarify what your website should achieve, what content already exists and which package fits.
2. Written quote: with a fixed price and a clearly described scope. You can review it conveniently online and sign it digitally.
3. Build: design, copy, technology and search engine fundamentals. We incorporate your feedback in rounds of revisions (PREMIUM: up to two, PROFESSIONAL: three).
4. Launch: on your domain, with SSL encryption and technically integrated legal notice and privacy pages.
5. Afterwards: hosting & support at a fixed monthly price if you wish – or you run the website with your own provider.
We know you are in the workshop or on site during the day. That is why we hold the initial consultation in whatever way suits you – and you can simply send us photos of your projects by email or WhatsApp.
Dansk Cottage Digital is run by Arndt and Jan Floto from Hamburg. We conceived, wrote, designed and built the multilingual website of our holiday home Dansk Cottage ourselves – it is our most important reference project. More about us
For a business with a few core services, BASIC with a home page and up to five content pages can be enough. If you want to show several trades, reference projects and a careers page, PREMIUM (up to ten pages) is the better fit.
We work with three fixed-price packages: BASIC for €1,490 excl. VAT (custom home page and up to five content pages), PREMIUM for €2,490 excl. VAT (up to ten pages, including extensive photo galleries, an FAQ section and Google Search Console set-up) and PROFESSIONAL for €3,990 excl. VAT (up to 15 pages, multilingual, with custom features). Hosting & support is optional and costs €49, €79 or €119 excl. VAT per month, depending on the package. We set out the exact scope in advance in a written quote.
Not necessarily. Separate pages are worthwhile for services that customers search for specifically and that you particularly want to offer – for example “bathroom renovation” or “installing roof windows”. We group smaller services clearly on one page. That keeps the website lean while still covering the important searches.
We state your location and service area clearly on the website, align the details with your Google Business Profile and show reference projects with their location. We advise against lots of near-identical town pages without real content: Google classes such pages as low quality.
Yes. A dedicated careers page with open positions, apprenticeships, a contact person and an easy way to apply gives applicants a first impression of your business. It can be built as a content page in any package.
Your logo (if you have one), a list of your services, photos of projects and your contact details. We discuss structure, design and technology in the initial consultation. If texts or images are missing, we work out together how to get them.
Tell us briefly what trade you are in and what your website should achieve. We will get back to you personally and prepare a no-obligation quote.
No obligation and free of charge – we will get back to you personally.
An overview of everything we offer: Web design & hosting for businesses
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